Favourite Implementation Apps + Tools
I'm always on the hunt for apps or tools for social, marketing or photography.
Here are my Top 10
1. Klaviyo
Early 2019 I switched from Mailchimp to Klaviyo for my ecommerce business. Klaviyo intergrates incredibly well with Shopify, providing excellent reporting. But the biggest game changer was the email flows capability. While Mailchimp does offer email flow capability, Klaviyo drove bottom line profit by increasing ecommerce conversion with email flows.
2. Mailchimp.
Better suited to service based businesses as opposed to ecommerce (in my opinion).
3. Hootsuite
Perfection for post scheduling, I'll use Hootsuite for scheduling basic posts and blog post announcements to Facebook, LinkedIn, and sometimes Instagram.
I do prefer to post directly to Instagram.
There are some limitations - sometimes to be able to tag profiles in LinkedIn or other specific platforms real time posting is required.
4. Buffer
Another post scheduling tool which I am currently testing for ChristineWestbury.com.
5. Planoly
For the 'grid perfection' on Instagram. I'm a big fan of a beautifully curated feed/grid, but not at the expense of posting or not posting. I like to review posts for my personal Instagram in Planoly to see visually how the grid is looking. Available on the Apple store.
6. Plann
Very similar to Planoly. However I use the free version to store my hashtags. By creating different hashtag 'sets'. when posting to Instagram all that is required is to simply copy over the hashtags and pop them into the first comment. Available on the Apple store.
7. Videoshop
For simply video editing. Available on the Apple store.
8. Lightroom
Editing photography using presets for the perfectly curated feed, or, to save the dark, terrible photo and turn it into something wonderful.
9. Presets by Stacy in Lightroom
I've purchased the Presets by Stacy package to dramatically enhance photography using Lighroom Presets. Game changer.
https://www.stacyheyman.com/collections/presets-by-stacy
10. Content Calendar Planner
This is such a simple and easy way to visualise content and activity. I've created a free download HERE. I'll add the plan when content will go live on the calendar and print it for the wall. It keeps me accountable and help execute the plan.
What are your favourites? Comment below!