LinkedIn could be/should be your best friend… but why?

When it comes to LinkedIn, people are usually in one of two boats:
- They’re super active – regular posting, connecting, and sharing achievements with the community. Basically it’s the professional equivalent of Facebook.
- Or, they’re not big on social media, and only have a personal LinkedIn account because classmates/workmates/significant others suggested it’s probably a good idea to do so.
For those in the latter boat - trust us, we’ve heard it before, and from experience: maximizing these opportunities and using LinkedIn is advantageous! 2023 is the year to amplify your personal brand and see results like never before. Read more below to find out why.